Leverage A/B Testing to Recognize Greater Business Value

Tuesday, July 26, 2022

4:00 pm Central European Time / 10:00 am Eastern Daylight Time

Run A/B tests on any configuration in the Syte Discovery Console to understand how rule-based changes will impact conversion rate, average order value, average revenue per user, among other parameters.


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Featured Speakers

Tal Livne

Director of Product Management

Tal Livne is a Director of Product Management at Syte, where she is responsible for Syte’s Augmented Site Search and the Product Discovery Management Console Platform as well as leading a variety of product-related activities. She has vast experience with web platforms, A/B testing, complex backoffices, CMS, data, product comparisons and eCommerce platforms for both B2C and B2B companies. Tal is passionate about data and business flows, and loves seeing the impact of product changes on user behavior and business performance.

Aaron Ellis

Senior Customer Success Manager

Aaron Ellis is a Senior Customer Success Manager and eCommerce Consultant at Syte. With over a decade of expertise in  eCommerce industry, he’s worked closely with brands of all sizes to improve their performance, conversion rate, and other eCommerce KPIs. Aaron is driven by data and loves to connect the dots between business goals and customer experience, sharing insights he’s gained by working with some of largest and innovative retailers online.