eBooks & Reports

The Data-Driven Guide to BFCM 2021

Get a head start on preparations for Black Friday and Cyber Monday 2021 with an insider look at the revenue, sales, and consumer behavior data that defined the busiest weekend in eCommerce history last year.

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Here’s What’s Inside

BFCM data

The Data-Driven Guide to BFCM 2021 provides an in-depth look at the key eCommerce performance metrics and consumer behavior trends in the fashion, jewelry, and home decor verticals during Black Friday and Cyber Monday in 2020 and discerns the patterns that will dominate this year.

Download the report to find out:
  • How shopping and spending habits vary by vertical
  • Patterns in browsing and buying by device
  • Global trends in BFCM traffic and sales
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