Personalization

The future of eCommerce is personalized. Read up on the latest methods to create one-on-one experiences for your customers at scale.

Personalization in the Age of GDPR

Despite the fact that an astonishing 80% of consumers want personalized experiences from retailers, nearly as many (79%) have concerns about data privacy. This puts retailers in a tough spot — damned if you do, and damned if you don’t.

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