Learn how UK-based online fashion retailer PrettyLittleThing increases Total Website Conversion by 11% and Total Revenue Per Session by 2.3%

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PrettyLittleThing sells clothing, shoes, and accessories to young shoppers aged 16 to 24 years old and operates in four more countries besides the UK. This case study shows how the retailer successfully implemented visual search, resulting in improved product discoverability, search results, and conversions.

In this case study, you’ll learn about:

Why PrettyLittleThing looked into visual AI and chose Syte

What were the benefits for customers and retail brand partners

How Camera Search helped boost PrettyLittleThing’s bottom line

What were the key results after implementation

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PrettyLittleThing Case Study

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Syte changes the way retailers connect shoppers with the products that inspire them by delivering the best Visual AI technology for retail. Discover our solutions that empower retailers to increase customer engagement, and boost conversion and sales.

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